IWK Health -Telling your story

As an academic health science centre, IWK Health is full of great stories of care, innovation and progress. IWK Communications & Public Affairs is here to help celebrate and share those successes in all its forms to both internal and external audiences.

Have a story you feel should be told?

You can also contact Ben Maycock (Ben.Maycock@iwk.nshealth.ca or 902 223 7090) directly to talk about getting the word out. Ben serves as Media Relations Specialist at IWK Health as well as overseeing the organization’s social media.

There are a number of ways we can help tell your story

We can send out a media release, pitch it to media, place it on social media, share it in the Pulse Newsletter or a combination of all of the above. (Our pitches got to media both locally and nationally and are routinely picked up by CBC, CTV, Global, Chronicle Herald, and the Toronto Star).

We also work directly with reporters to facilitate media interviews.

We are also sometimes able to provide journalists with photos and video.


Preparing for Media Interviews

How to Tell Your Story Booklet

We look forward to working with you to share IWK Health’s most compelling stories.